Big Brands, Big Trouble
Lessons Learned the Hard Way
Publisher:
Penton Overseas, Inc.
Format Information
Available copies:
1
Library copies:
1
File size:
40935 KB
ISBN:
Release date:
Apr 01, 2002
Description
Jack Trout, one of the most respected marketing gurus in the world, shows why some of today's biggest brands are having trouble and how to avoid repeating their mistakes.
If you like this title, you might also like...
Digital Rights Information
OverDrive WMA Audiobook
Burn to CD: Permitted
Transfer to device: Permitted
Transfer to Apple® device: Permitted
Public performance: Not permitted
File-sharing: Not permitted
Peer-to-peer usage: Not permitted
All copies of this title, including those transferred to portable devices and other media, must be deleted/destroyed at the end of the lending period.